Books Blurbs & Banter

Ever wondered how a bunch of pop-culture nerds turned ₹1.75 lakh into a ₹450 crore empire? That’s the story of The Souled Store, India’s go-to brand for Avengers tees, F.R.I.E.N.D.S. hoodies, and more. From striking deals with Disney to raking in ₹18.2 crore in profit, here’s how four friends made fandom a serious business—and what it means for India’s retail future.

Trump’s 2025 tariffs are shaking up global trade, and India’s in the spotlight. From paused 26% tariffs to potential $7.76 billion export losses, dive into what this means for our economy, jobs, and prices in this insightful read.

Prada Hey there, fashion enthusiasts and business buffs! If you’ve been scrolling through the news lately, you might’ve caught wind of a...